Just like the children who are being well behaved so that they stay on Santa’s nice list, everyone wants to be on their client’s good side, throughout the year. So here are a few top tips on how your office elves can make your clients feel valued during the festive period.
Your clients have a number of other options when it comes to where they can spend their money; make sure to thank your clients for working with you and show them they’re valued.
If they have won a company or individual award that year, or did something amazing, try to mention it in their Christmas card. For example “Dear Client, Thank you so much for another amazing year working with us. We just wanted to say how impressed we were with the amount of money you raised for ---- charity this year and congratulate you on being shortlisted for the ----award. Wishing you very Merry Christmas from our team to yours.”
Christmas is an expensive time of year and everyone appreciate a good deal. Shops are well known for offering Boxing Day sales. If it suits your business you could offer an end of year sale or percentage off price for current customers as a loyalty incentive and thanks for working with your business.
If you’ve ever heard of a round robin then you’ll have a good idea of where to start. A good way to show your industry knowledge is to put together a newsletter type piece which showcases the biggest news in the industry you offer expertise in, as well as any big company news from you that year.
Whether it’s with a Christmas card or with a Christmas gift, it’s good to visit your clients and show that you offer a personal touch when it comes to clients.
So there are a few simple ways you can keep your clients happy this time of year.
Can you think of any others? Comment below!